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How to Best Capture the Mainstream Spotlight and Ensure Your Long-term PR Success by Heather Burgett

How to Best Capture the Mainstream Spotlight and Ensure Your Long-term PR Success

When entrepreneurs own and claim their true gifts, and then learn to shine them into the world, that is how the people they are meant to serve will find them. This is also the core proposition of good PR. In 20 years of public relations and marketing experience—repping clients from Hollywood to NYC and Silicon Valley—I have found that my signature niche is helping others…

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Keys to A Winning PR Campaign

If you are ready to shine your light, establish your legacy and bring your dreams to fruition, then you are ready to launch a public relations campaign. After 20 years—going from tech public relations to hospitality PR, then through the Hollywood trenches and finally starting my own PR company—I can confidently say that I have figured out a good game…

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The Power of the PR Launch

Whenever embarking on a new endeavor, it's vital to tell everyone you know. Shout it from the mountain tops. Otherwise, how is anyone going to know what you are doing? If I really had to pinpoint one area of my expertise, I would have to say that it is the ability to successfully launch just about anyone or anything and…

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