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How To Best Capture The Mainstream Spotlight And Ensure Your Long-term PR Success By Heather Burgett

How to Best Capture the Mainstream Spotlight and Ensure Your Long-term PR Success

When entrepreneurs own and claim their true gifts, and then learn to shine them into the world, that is how the people they are meant to serve will find them. This is also the core proposition of good PR. In 20 years of public relations and marketing experience—repping clients from Hollywood to NYC and Silicon Valley—I have found that my signature niche is helping others…

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Fact Checking: 5 Tips to Break Down Fake News

There is nothing more frustrating then having people fly off the handle at you, especially on social media, without providing any sort of valid or research-based argument from a legitimate source. I often hear people spouting opinions as if they were actual news. It has reminded me of the days that I would go home and be subjected to watching Fox News and the “O’Reilly Factor” with my dearly departed grandmother.
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