Shine Online

A 12-month Mastermind for Women in Business
 Who Are Ready to 10x their Visibility, Impact & Income

You’re here because you want:

Top-tier press to attract dream contacts & raving fans

To be seen as a world-class influential leader

An easier & more valuable way to reach more people
(bye bye, Facebook Ads!)

And, I know exactly what’s holding you back from getting more visible:

1) A fear or limiting belief 


2) Not knowing the steps or “how to do it”

Let’s change this NOW!

Rebeccah grew her community by 700 overnight! (You can too!)

Founders, Coaches, Consultants & Creatives...

I’m Heather Burgett, an award-winning publicist, and I implore you to…

Stop donating your money to Zuckerberg for costly Facebook ads.

Ditch the hustle-struggle cycle and leave the overdelivering and under-earning behind.

Say good-bye to crickets and endless posting with little to no engagement.

Instead…Have fun being featured as an expert in mainstream dream press. (Think your favorite print & online magazines, TV & radio shows, popular podcasts and high profile blogs!)

Enjoy being of service to your community doing what you love, while you enter the flow of prosperity.

Magazines in a Pile

Leaving past beliefs behind...

PR isn't just for famous people!

Award-winning publicist Heather Burgett with actors Macaulay Culkin and Seth Green at Bob Saget’s Cool Comedy Hot Cuisine Fundraiser

Welcome to a new way of BEING…When you lean into your deeper PURPOSE and higher VISIBILITY, everything clicks into place with ease and grace.

Yes, I’ve worked with big names, but PR isn’t just for them! It’s for you too. And I can teach you how to get it!

Until now, you’ve likely struggled with OLD PARADIGM thinking that it takes “hard work,” “too much money,” and that “PR is for famous people” or “later.” 

Maybe you’ve thought, “Who am I” to do it…

OR…you did a little PR, stopped and thought, “It didn’t work for me.”

MINDSET SHIFT: Doing this work now IS THE THING that gets you to the other side of your DREAMS. 

And when you leverage your wins, you can monetize your magic.

So, let’s bust through any limiting beliefs and get you a PLAN and the SIMPLE STEPS to work smarter, not harder, so you can reach more people with your powerful message—to create more impact in the world and prosperity in your life.

P.S. And this isn’t about YOU doing all the work. You’re the VISIONARY, and you get to DELEGATE. (Don’t worry, I’ll show you how!)


Imagine feeling ease, fun and totally lit up about sharing your message!

There are a myriad of free platforms available to you. 

“FREE PUBLICITY” really is a thing! 

What if it could be EASY to get yourself seen by the right audience?

What if was as simple as sharing your essence through your writing, speaking and the media

With my signature soul-based Shine Strategies, you’ll learn to feel excitement
about putting yourself “out there.” 

Say GOOD-BYE to dread, fear and procrastination.

You’ll know the steps to confidently attract your dream audience and clients to YOU.

This ALIGNED VISIBILITY is what creates CONNECTION and ultimately, CURRENCY!

You’ll have more credibility and authority, which means you can also raise your pricing.

A flow of new income generating opportunities come your way.

It feels like magic and miracles.

It’s really just YOU letting yourself SHINE as the powerful, influential leader you already are…and ALLOWING the world to respond.

For example…Laurel landed her dream media win within 2 months of joining the program!
She’s using her big press wins to attract investors, collaborators & clients for her brand new consulting business!

Ready to see if this program is a fit for you? Click below to apply:

And…Giovannie raised her prices 100% and is much more confident in her branding & visibility!
She’s consistently attracting more clients, gigs and growing her audience!

The Transformation...

Your life before the program:

Your life after the program:


Shine Online Mastermind

Up-level your global online presence, get visible to your ideal audience and make a big difference in the world—alongside Heather and a small group of powerhouse women. 

Welcome to a high vibe vortex!

The Curriculum

What You'll Learn...

Welcome to your highly personalized journey into higher visibility. Over 12 months, you’ll be guided through the following 6 Shine Online Pillars. This includes all the steps that it takes to stand out and be seen so you can magnetize your audience, monetize your special gifts and make a bigger impact in the world.

pillar 1 - Power

Business & Publicity Foundations

Yayyy!!! First, set the stage for your success! This is about your big picture VISION and creating the PLAN for your journey into higher visibility. It’s time to make sure you’re on track with your offerings and that we know what you’re publicizing.

pillar 2 - VOICE

Purpose & Message Clarity

Let’s polish your gems of genius into diamond-like clarity! You’ll quickly define your purpose and brand story, then, you’ll master how to establish your voice as a global thought leader.

pillar 3 - SHINE

Your Soul Aligned Brand

Would you like to package and present your brilliance in a way that FEELS GOOD? Discover how to create and share your heart-centered and purpose-driven personal brand in an authentic way.

pillar 4 - SERVICE

Monetize Your Magic

When you’re being of service to your ideal audience and clients, it’s easy to make aligned invitations for your marketable offerings. Speaking opportunities are another key way to attract prosperity

pillar 5 - VISIBILITY

Press Power

Be the BUZZ you want to see! Your awareness and visibility elevates your online presence and grows your audience. It’s time to take it up a notch and enlist the power of the mainstream media

pillar 6 - Go Global

Leverage Your Wins

Now that you’re getting all these awesome results and being seen, let’s share and leverage your wins! Continue to grow your global community and catapult yourself to new heights. This is a time to use your wins to nurture and build relationships with VIP dream collaborators.

Plus, You'll also get

The support you will have access to includes...

Live Group coaching

Weeks 1, 2 & 3 of each month, you’ll have live coaching calls with Heather and her coaches. Week 4 is for integration and implementation.

backstage Pass

You get all access to my trainings, videos, templates, checklists, cheat sheets, guides—and more—that you could ever need to feel supported.

Content & copy support

Get live content & copy feedback on your collateral, including press kits, bios, websites, offers, etc. Get better at crafting your message and offerings.

online community

You’ll have peer-to-peer support and can also ask for help from Heather and her team in the Private Facebook group.

Media Contacts

You’ll get custom media lists and also have access to some of Heather’s top tier media contacts who are happy to connect with her members.

Frequency activations

Heather brings in world-class healing coaches and spiritual teachers to help support you with staying in alignment with your VISION.

Access to Live Events

You’ll get first dibs and free VIP access to any of Heather’s Live Virtual Events.

Guest experts

Heather brings in her high-level expert friends and colleagues to share their genius with you.

Bonus trainings

You’ll receive bonus workshops and trainings on topics you need to succeed.

Program Bonuses

APPLY to enroll now and get these 3 bonuses included:

Private Coaching

Six (6) one-on-one private coaching and consultation sessions with Heather. The first is a 90-minute Deep Dive, and then you have 5 more 60-min. sessions to use as needed.


Green Room

12 months of access to this incredible library of VIP resources organized by category. In this catalog, you’ll find video trainings, media lists handouts, templates, swipe files, cheat sheets, checklists, bonus resources, and more.

Member Hub

You’ll get Lifetime Access to all the other content you receive in the member hub, which includes the below bonuses. This is essentially the best of all of my teachings in one place. Trainings can be shared with your support team.

Fast Action Bonuses

APPLY now and you’ll also be eligible for these additional bonus programs and resources, totally FREE!

A $2,000 value

Stars Aligned PR Bootcamp

Experience a fast-paced journey through my signature 6-step P.R. S.T.A.R. formula to plan and execute your very own PR campaign.


A $2,000 value

PR Stars Inner Circle

Join your peers in getting your own PR without an agency. You’ll learn the same strategies I’ve used to secure publicity and high visibility for rockstars and billionaires!

A $997+ value

PR Stars Resource Library

Get access to my growing resource library that features videos trainings, live event replays, templates, pdf handouts, and more.


What women are saying...

Theresa put out her first global press release and is on track to reach 2 million people with her channeled angelic messages!

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“Heather Burgett is a PR sorceress who helped me to develop and understand the various behind-the-scenes pieces needed to be a world-renowned teacher and entertainer. She gently and firmly helped me to stretch my PR muscles and held me accountable to create my own fate in terms of success and visibility—understanding the support I need and finding the path of least resistance to get there. She also worked her energetic juju which uncovered some limiting beliefs and patterns that were so subtle that they had been completely overlooked for years.”

– Theresa

Megan has been featured in online magazines & podcasts for her paradigm shifting views on the entertainment industry!

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“Heather Burgett is a true alchemist! She helps cultivate cohesion between the mind and the heart, as a more transformational approach to business. Her wisdom, expertise, and spiritual badassery, illuminates greater possibilities and a grander perspective of your business, offerings, and own brand of creative genius. She has helped me stand in my light, and step into more expansive, aligned and satiating opportunities.”
– Megan

Lily tapped into her inner goddess and landed an aligned team of reps, including a new manager and agent!

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“Heather Burgett has helped me find my voice and embrace my life story! She helped me create the foundation I needed to stand out as my most empowered self. We traveled into the messy cave of my past and discovered diamonds that I’ll now wear as a tiara to shine in the world, and truly make a difference. Heather is my champion, and is always striving to help me break through barriers. I’m a more confident woman and actress because of my work with her, and am now fully ready to receive all possibilities life has to offer me! She has a special place in my life, now and forever:)”
– Lily

My Personal Guarantee

I personally guarantee that I will deliver the same guidance and expertise that I have delivered to my clients in the past 20+ years in helping them increase their visibility to bring their biggest dreams to fruition.

Is the Shine Online Mastermind for me?

This is perfect for you if:

This is NOT for you if:

How it works

Here’s what happens when you APPLY...

apply Now

Click the button below to apply now for a spot in the program. This will take you to my scheduler and an intake form.

Receive an email

You’ll receive a confirmation email for your scheduled time for us to discuss your personalized Visibility Action Plan and if the program is a fit.

We'll meet

We meet to discuss your goals and how I can help you get to the other side of them. If it feels like a fit on both sides, we’ll discuss next steps for enrollment.

Meet Your Mentor

About Heather Burgett

Heather Burgett is an award-winning publicist and visibility business coach. She is the CEO & founder of The Burgett Group PR Agency and PR Stars online programs.

In the past 20+ years, Heather has represented Grammy® and Oscar®  winners, authors, billionaires, celebrities, philanthropists, rockstars and top brands. She also holds 500+ hours in Healing Arts training.

Heather guides purpose-driven women into the spotlight so they can impact a global audience and make a big difference in the world.

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Contact Us

Don’t see your question in the FAQ’s?

We’d love to answer any of your questions about the Shine Online Mastermind. You can email us directly at and we’ll be in touch within 24 – 48 business hours.

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